From its inception in 2002, the Canadian Conference on Ovarian Cancer Research has evolved from a meeting of a few dozen clinicians and scientists to the participation of over two hundred researchers and trainees involved in all aspects of ovarian cancer research. In parallel, the CCOCR logo has evolved with each meeting, reflecting the culture of the host research community. The first and second meetings held in 2002 and 2004 displayed the logo that was created by Dr. Barbara Vanderhyden – a sunflower, representing the favourite flower of Corinne Boyer, the wife of the founder of NOCA (National Ovarian Cancer Association), its yellow color symbolizing all cancers, along with a teal ribbon around its stem, representing the color for ovarian cancer, and the second ovarian cancer support organization within Canada, Ovarian Cancer Alliance Canada (renamed Ovarian Cancer Canada (OCC) in 2002). These two advocacy groups merged in 2007 retaining the OCC designation.
The logo then evolved for the third meeting held in Vancouver in 2006 under the chairmanship of Drs. David Huntsman and Dianne Miller where the sunflower was replaced by a pink dogwood flower, the floral emblem for the province of British Columbia who was a major sponsor of the meeting. The teal ribbon was preserved around the stem to symbolize ovarian cancer.
The logo was re-invented for the Montréal meeting in 2008 by Drs. Anne-Marie Mes-Masson and Diane Provencher who added a butterfly to symbolize the ephemeral beauty and the delicate nature of those touched by ovarian cancer. This butterfly is attracted to a flower with yellow petals, preserving aspects from the original logo, along with the teal background. The wispy arc forming the butterfly’s body is the unfinished O and C of ovarian cancer, which are more clearly defined in the wings (but one has to observe closely, they are hidden, just like the disease). The butterfly symbol also tied perfectly into the theme of the conference – “On the wings of promise”. To add a cultural aspect to the logo, a panoramic shot of Montréal’s Waterfront was included in the background.
The 5th Annual meeting logo strove to preserve many aspects from the previous meeting, where the purple butterfly still rests on the yellow flower within a teal/purple background. The purple color, official colour of the Society of Gynecologic Oncology of Canada (GOC), symbolizes the strong partnership of this meeting with that organization. A panoramic shot of the recently renovated Art Gallery of Ontario (AGO) was introduced providing a Toronto flavour to the logo. The theme of the conference is “Journey to discovery, prevention and cure”. As the CCOCR continues to grow, the logo will value earlier contributors by retaining elements of past meetings, but transform to reflect the continuously-evolving nature of the Canadian ovarian cancer research community.
Dr. Barbara Vanderhyden, University of Ottawa
Dr. Steven Kalloger, University of British Columbia
Dr. Anne-Marie Mes-Masson, Université de Montréal
Dr. Michelle Letarte, CCOCR 2010 Co-Chair, University of Toronto
Dr. Joan Murphy, CCOCR 2010 Co-Chair, University Health Network